How Video Marketing Can Make Or Break Your Practice

You may be great at your job, but your audience won’t care. You may have a long and growing list of accomplishments, but your audience won’t care. Your audience won’t actually care about you until you show that you care about them. That’s where effective video marketing really comes into play. Video marketing is theContinue reading “How Video Marketing Can Make Or Break Your Practice”

Red Flag! 4 Signs You Hired The Wrong Videographer

What’s the difference between a good videographer and a bad one? A good videographer captures your vision perfectly. A bad one captures your frustrations in high quality … with bad lighting and shaky footage! A truly good videographer should care about your success, and they should do everything to get you good results. I’ve hired all sorts of videographers,Continue reading “Red Flag! 4 Signs You Hired The Wrong Videographer”

Don’t Worry, Your Video Can Be Easy To Make

I was on full-blown cram mode.  Instead of cramming for a test, I was cramming for one final review from my Emmy-winning producers with a national network. The three of them had won more than 20-plus Emmys combined, and their standards were high. I understood, but I couldn’t quite reach them. I had created maybeContinue reading “Don’t Worry, Your Video Can Be Easy To Make”