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- Should Your Nonprofit Livestream Its Fundraiser? Here’s How to Decide.
Imagine spending $40,000 on a fundraising gala. The room looks beautiful. The speakers are ready. Your biggest supporters are dressed up and enjoying dinner. It’s a great night. But what about the people who couldn’t attend? Should you livestream the event so they can watch from home? Maybe. But livestreaming isn’t always the best AndContinue reading “Should Your Nonprofit Livestream Its Fundraiser? Here’s How to Decide.”
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Should Your Nonprofit Livestream Its Fundraiser? Here’s How to Decide.
Imagine spending $40,000 on a fundraising gala. The room looks beautiful. The speakers are ready. Your biggest supporters are dressed up and enjoying dinner. It’s a great night. But what about the people who couldn’t attend? Should you livestream the event so they can watch from home? Maybe. But livestreaming isn’t always the best And… Read more
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How to Turn First-Time Donors Into Repeat Supporters
Your year-end fundraising campaign brings in 100 new donors. Everyone celebrates. Your fundraising goal is closer, your board is happy, and your team can finally breathe. Yay! But there’s a problem. What happens to those 100 donors next year? If your nonprofit is like many others, most of them may never give again. The Fundraising Effectiveness Project reported that overall donor retention was 18.0 percent… Read more
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Are Your Annual Reports Doing Anything?
Your nonprofit’s annual report may contain some of your most-powerful fundraising material. It has stories of people whose lives have changed, proof of what donors made possible, and numbers that show your organization is making a difference. But what happens after the report is published? Often, the report gets sent to your network, and that’s… Read more
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Is Your Nonprofit’s Video Leaving People Out? 5 Ways to Make It More Accessible
I have a disability, and I always advocate for the disability community. There are many, MANY disabled people who mean the world to me, and they deserve to be top of mind all the time. At the same time, there is a strong business case for including disabled people in your regular business operations. From… Read more
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Your Board Has a Network. Put It to Work.
Your nonprofit may have hundreds or thousands of potential supporters within reach of its board members. Yet many organizations struggle to tap into those connections. Board members may be unsure about what to post, what to say, or how to help without adding another task to their schedules. The solution is to make sharing your… Read more
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How To Stop Endless Revisions!
Let’s say your nonprofit has an important fundraising campaign coming up. That’s a pretty big deal. You marketing director writes the appeal, and your development director reviews it. A week later, the message is longer, the donation request is weaker, and nobody is sure who has the final say. Sound familiar? A slow nonprofit marketing… Read more