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- I Was Shy Until Storytelling Opened My MouthI used to be quiet. I didn’t talk much. I was shy, and I wasn’t a fan of sharing my hard times. It seemed to make matters worse, and that was not necessary. Then I changed. I created my own radio show, and I realized my story mattered and had value. People were seeing themselvesContinue reading “I Was Shy Until Storytelling Opened My Mouth”
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Have You Heard This Story About The Journalist And The Marketer?
If you look at most of our content, you’ll catch my drift. Storytelling is the key to great marketing, especially storytelling with emotion and heart. Stories allow us to connect with our audience on a personal level, making our messages more memorable and relatable than a sea of numbers and statistics. Before I started createdContinue… Read more
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Read This And Get BETTER Videographers — Guaranteed
There are so many videographers and production companies. Here are tips on hiring people, what to look for, and how to know if they will work for you. Read more
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How To Find Gold In Your On-Camera Interviews
There are good videos, and then there are great ones. These great ones make us feel something, and they tend to resonate authentically with our own lives. This is what you want. You want your organization to separate itself from the crowded landscape online, and be THAT organization that truly cares about the community itContinue… Read more
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How To Find The Right Person For Your On-Camera Interview
Sometimes the hardest part about creating a video for organizations is not the video itself; it’s finding “the right” person to talk on camera. They want to include everybody, and they feel bad not asking a person to speak on their behalf. I understand. It is hard to leave people out, especially if they meanContinue… Read more
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Shoot Your Shot: A B-Roll Trick NO ONE Will Tell You
In marketing videos, B-roll footage is the unsung hero. It provides context, depth and visual intrigue. However, to truly captivate your audience, it’s imperative to infuse life into your shots. Enter: people. Imagine a canvas without a subject; it’s static, devoid of emotion. Now, introduce a person. Suddenly, the scene pulses with energy, telling aContinue… Read more