3 Reasons Why People Won’t Watch Your Video

Recently, one of my team members asked me a profoundly thoughtful question. “Ryan, what’s one movie that always makes you cry?” she asked. “Death of a Salesman,” I replied. “It reminds me of my dad.” You’ve seen plenty of bad marketing videos. And I’m sure you know what makes them bad: They put you toContinue reading “3 Reasons Why People Won’t Watch Your Video”

One Donor Could Be Worth More Than My Wheelchair

I’m sitting on an $80,000 wheelchair right now. But you’re sitting on something worth much, much more. It’s your list of active and inactive donors. Nonprofits are in a constant race to secure the funds needed to drive their missions forward. Yet, many organizations make the critical mistake of underutilizing one of their most valuableContinue reading “One Donor Could Be Worth More Than My Wheelchair”

Surf’s Not Up! The Time I Didn’t Want To Tell A Story

If you’ve seen my content, you’re probably catching onto me. I tell lots of stories. Last week, I shared how authentic storytelling of persons with disabilities was what I needed as a child. It got a fairly good response, and it was a friendly reminder of just how much one story can work wonders. ButContinue reading “Surf’s Not Up! The Time I Didn’t Want To Tell A Story”