I would say 90 percent of all marketing videos I see are, well, forgettable. That sounds cruel, I know, but these videos don’t make me feel, think or do something. Instead, they just make me learn how much an organization loves itself. 🤦♂️ A different, more effective approach is to focus on how much yourContinue reading “This Will Make Your Videos POWERFUL”
Category Archives: Storytelling
Bummed In A Dark Room, I Found A Video Breakthrough
Well, this is unfortunate. The Big Ten Network hired me for my skillset, but they won’t publish my stuff. Doh! When I first started working for the Big Ten Network, I felt like I was out of my league. My producers had won multiple Emmys, and they were throwing around terminology and equipment I didn’tContinue reading “Bummed In A Dark Room, I Found A Video Breakthrough”
I Was Shy Until Storytelling Opened My Mouth
I used to be quiet. I didn’t talk much. I was shy, and I wasn’t a fan of sharing my hard times. It seemed to make matters worse, and that was not necessary. Then I changed. I created my own radio show, and I realized my story mattered and had value. People were seeing themselvesContinue reading “I Was Shy Until Storytelling Opened My Mouth”