If you have good interviews, that’s one thing. It’s another to have strong visuals. B-roll is the non-interview footage. It’s the shots of your programs, events, people, etc., and it visually tells the story of who you are and what your organization has to offer. B-roll footage can add depth, context and visual interest toContinue reading “In-Depth: How To Shoot Video That Looks GREAT”
A video is only as good as the pre-production planning. Here’s how to improve your results.
Money is tight, and so is your time. It shouldn’t lead to poor video. Even with a small budget, it is possible to shoot compelling footage that resonates with your audience. I physically can’t lift heavy camera, so I often use my phone to film. I wanted to take a moment to share a fewContinue reading “How To Shoot Video Like A Pro”