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- How To Increase Donations By 150 Percent
Your nonprofit means a lot to you. You’ve poured blood, sweat and tears into your organization, and you have personally changed many, many lives. But sometimes, your donors, volunteers and board members aren’t as committed as you to making the world a better place. This often happens because your supporters don’t believe they, too, areContinue reading “How To Increase Donations By 150 Percent”
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A Video Hack From A Legend – Read For Immediate Results
Want an easy win without doing anything extra? This is your trick. This is your shortcut to getting 10, 20, 100 times more videos views, and it’s simple. All you have to do change the headline. If you’re using YouTube, the headline is the title. On email, it’s the subject line. On a blog post,… Read more
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Bummed In A Dark Room, I Found A Video Breakthrough
Well, this is unfortunate. The Big Ten Network hired me for my skillset, but they won’t publish my stuff. Doh! When I first started working for the Big Ten Network, I felt like I was out of my league. My producers had won multiple Emmys, and they were throwing around terminology and equipment I didn’t… Read more
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I Was Shy Until Storytelling Opened My Mouth
I used to be quiet. I didn’t talk much. I was shy, and I wasn’t a fan of sharing my hard times. It seemed to make matters worse, and that was not necessary. Then I changed. I created my own radio show, and I realized my story mattered and had value. People were seeing themselves… Read more
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These Four Questions Will Make Any Video Easier To Do
Are you creating a video, but feeling stuck? Not sure what the video should look like, or what the footage should be of? Afraid the video will look unprofessional and low quality? It’s OK. This is a feeling common for many organizations, and we have these discussions quite a bit with our clients. But creating… Read more
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These Commercials Dashed My Dreams, But They Might Help You
I go where I feel seen. If an organization completely misrepresents my story or that of my friends, I’ll take my business elsewhere. When I was a kid, I saw all sorts of commercials on TV that did reflect my experiences — a person with a disability in the hospital — but the outcome of… Read more
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Run Out Of Video Ideas? Quick, Read This!
What in the world should we create a video about? Should it feature this person? Or that person? Or what about the event??? It’s a very valid thought process, but it doesn’t have to be hard or confusing. Actually, it can be fun and rewarding! When we first started Team Trust, we weren’t sure how… Read more